Imvelo Marketing and Communications PTY (LTD) was founded in November 2015 as a fully fledged below the line marketing services agency with integrated digital capabilities.
The company provides integrated marketing solutions to medium and large organizations with practical experience and solutions thinking. Run by a Chartered Marketer CM(SA) with strong commercial background acquired from petroleum industry and fast moving consumer goods (FMCG) industry at global senior level perspective.
Putting the customer and consumer at the centre of everything (sales 1st marketing approach)
Strong infrastructure and capability to deliver within Southern Africa and a 100 % Black Owned Level 1 BBBEE contributor
Ability to provide measurable solutions to demonstrate return on investment (ROI) Sales , Marketing and Financial Metrics
B2C and B2B Experience in the following industries
Imvelo Marketing and Communications (Pty) LTD provide a platform for leading brands in Africa to reach their business goals through the following:
Resources to service customers on behalf of the client in all the key sales and marketing activities.
Call on customers on behalf of the clients and act a custodians of the brands.
Drive brand availability and visibility in all the key channels e.g. B2B /B2C.
Leverage technology to track instore execution and promotional activities.
Price survey and competitor benchmarking.
Category management and execution of all customer marketing KPI’s.
Market intelligence that feed into business strategy.
Track key KPI’s inline with brand targets.
Imvelo Marketing and Communications (Pty) enable organizations to grow their digital and online presence through leveraging its expertise and develop futuristic packages that enable the company to connect with its target market virtually and drive marketing process through the following:
Branding and Design (company logo design, company profile , email signature).
Digital Marketing (website and online presence development including compliance with Protection of Personal information Act (POPIA).
Social Media Marketing and Strategy (development of social media strategy ,pages , integration and content development).
Search Engine Optimization (SEO) (development and analytics).
Video Marketing and Online Distribution (Content development and online distribution).
eCommerce Development and Marketing ( development of eCommerce website, content management and online marketing).
Business Plan – Content Compilation.
Tender Management and Submission preparation and presentation development – Content Compilation.
Annual Reports Development and Management- Content Compilation.
Leverage AI and Big Data Technology to develop Augmented Reality digital campaigns.
Imvelo Marketing and Communications (Pty) LTD understand that the order fulfilment plays greater part of the customer experience as such provide the following services for some of the leading brands in South Africa:
Imvelo Order processing platform that interface with customer’s ordering process using API or Excel Feed.
Scheduling of customer deliveries.Delivery of the orders using vehicles depending on the required mode of transport.
Deliveries of the orders using motor bikes.
Customer experience data reporting. Customer experience data reviews and service improvement recommendations.
Imvelo Marketing and Communications (Pty) LTD understand opportunities presented by the 4th industrial revolution as such provide much needed tools to lead organizations to maximize their online presence to increase sales and monitor customer experiences:
Development of eCommerce websites. Leveraging of eCommerce sites to attract customers –eCommerce Marketing. Training of the organization staff to drive eCommerce marketing. Training of the staff to manage and administer back end activities to ensure that the ecommerce site is up to date. Help organization manage eCommerce site sales through process and reconciliation of critical reports and inventory management. Training around customer experience monitoring and customer reviews.Imvelo Marketing and Communications (Pty) LTD understand the importance of Business Sustainability programs as such has developed a program called Mzansi Endorsed Social which shall help organizations monitor their transformation journey through the following:
Imvelo Marketing and Communications (Pty) LTD has developed a platform that will enable financial services companies to sell their product online giving consumers choices and better decision making:
Imvelo Marketing and Communications (Pty) understand the plight faced by lower income group earners in South Africa in the form of escalating cost of living which make it constantly reduces the basket size due to inflation as such has investing in the following areas to bring help consumers with cheaper alternatives:
Imvelo Customer Experience Advocacy :is a program aimed at entrenching excellence in customer experience through integrating all economic active consumer feedback to provide real time feedback in their daily purchases of goods and services. The program is also aimed at helping the helpless and voiceless to challenge those brands and companies that deliver below their customer promises and ensure that they are held accountable.
Development of eCommerce websites. This will be achieved through opening channels of communication conducive for general public to submit their feedback directly and investigate with respective companies and explore all the avenues legally and reputationally possible to ensure that companies meet their customer promises and practice consistence customer experience regardless of customer’s race , gender or social status. Lastly this program will elevate customer experience across industries through real time feedback , regular dipstick surveys aimed at ranking peers in each industry and share feedback with customers so that could make meaningful decisions when making their buying decisions. Internal – Employee Feeedback. External – Brand Experience Tracking138 West Street, Sandton, 3096, Gauteng, South Africa
info@imvelotrading.co.za
sales@imvelotrading.co.za
+27 83 748 0011